The GLAM Project is my blog styling venture, which focuses
on affordable, fun and chic fashion straight from myself. It’s something that
I’ve been working on for quite a while now, and if you check links on the blog
and on twitter, you can see a lot of my outfit posts have the hashtag
#TheGLAMProject. The GLAM Project is really my story of styling clothing in an
economy where fashion is linked to a lot of cheap imports, expensive goods and
the tailor becoming your best friend to alter and design your preferred
clothing. This is where The GLAM Project comes in, I try to link all of the
fashion problems I face and create something exciting out of the negative – I
don’t believe in turning a blind eye to something that could be potentially
good; if and only IF you choose to change it.
With The GLAM Project I channel that through fashion, by
mixing and matching, scouting around town for good finds and sometimes giving
in the sacrifice to invest in a good piece that lasts long in my closet. So The
GLAM Project is really my journey to creating classy, sophisticated, edgy and
chic fashion in the streets of Harare.
Earlier this month The GLAM Project took on its first
collaboration with Concrete Jungle NGOSIKADZI (renamed from Concrete Jungle
Fashion) to bring you two of Ngosikadzi African print dresses in Dutch wax
African print, with the fabric texture being Kitenge from East Africa. Now this
is a first blogger style collaboration so expect it to be super fun,
affordable, chic and directly to YOU! The dresses in question are in two modern
styles; the classic wrap design embodied by renowned international designer
Diane Von Furstenberg (DVF), who introduced the dress in the 1970s. The tent
dress is the second dress from Ngosikadzi that has a V neck slit at the back
and embodies a 60s shift dress silhouette.
For each of the two dresses I will be giving you 3 looks in
the following categories; a casual look, glam look and a quirky look – which
runs down to a total of 6 looks. These looks will be flowing onto the blog for
the rest of June and into the month of July with fun tips and suggestions
coming from you!
Since African print is a really big trend right now, it’s
only feasible to incorporate it into the winter season with fun and feminine
ways of layering, which will also show bits n’ pieces of my personality.
With that said, my mission for this GLAM Project is to show
support to our own designers and the textile industry, so any queries or
questions OR how you wish to be featured on the blog as an emerging/upcoming
designer, do email me or Tatenda with signaturetoscie@gmail.com
or Tatenda with cjfashionzim@gmail.com.
The Wrap Dress – Casual Look
This wrap dress is absolutely super cute with the bold print
and the little heart details. The fabric is a bit light for the winter season,
so I did some super layering with a chunky knit cowl neck from Edgars, which
picks up the strong red and purple detail very well. I let the dress speak for
itself by toning down the rest of my look with a black peplum jacket, black stalkings
and black ankle boots to keep warm. My personal favourite sunglasses to finish
the look, and a bold watch to add a personal touch. What’s beautiful about the
wrap dress is its timeless factor – it’s a go to piece that comes in many
silhouettes, whether flared (like this one), straight, A-line, knee length or
maxi long; as well as in different sleeves (this one in particular is sleeve
less). You can take it from day to night, from the office to the happy hour and
should be an important piece in a woman’s closet just like the LBD and LWD.
Yours with The GLAM Project,
Tendai Sophia!