Tuesday, 24 June 2014

The GLAM Project Collaboration with Concrete Jungle NGOSIKADZI

The GLAM Project is my blog styling venture, which focuses on affordable, fun and chic fashion straight from myself. It’s something that I’ve been working on for quite a while now, and if you check links on the blog and on twitter, you can see a lot of my outfit posts have the hashtag #TheGLAMProject. The GLAM Project is really my story of styling clothing in an economy where fashion is linked to a lot of cheap imports, expensive goods and the tailor becoming your best friend to alter and design your preferred clothing. This is where The GLAM Project comes in, I try to link all of the fashion problems I face and create something exciting out of the negative – I don’t believe in turning a blind eye to something that could be potentially good; if and only IF you choose to change it.

With The GLAM Project I channel that through fashion, by mixing and matching, scouting around town for good finds and sometimes giving in the sacrifice to invest in a good piece that lasts long in my closet. So The GLAM Project is really my journey to creating classy, sophisticated, edgy and chic fashion in the streets of Harare. 

Earlier this month The GLAM Project took on its first collaboration with Concrete Jungle NGOSIKADZI (renamed from Concrete Jungle Fashion) to bring you two of Ngosikadzi African print dresses in Dutch wax African print, with the fabric texture being Kitenge from East Africa. Now this is a first blogger style collaboration so expect it to be super fun, affordable, chic and directly to YOU! The dresses in question are in two modern styles; the classic wrap design embodied by renowned international designer Diane Von Furstenberg (DVF), who introduced the dress in the 1970s. The tent dress is the second dress from Ngosikadzi that has a V neck slit at the back and embodies a 60s shift dress silhouette.
For each of the two dresses I will be giving you 3 looks in the following categories; a casual look, glam look and a quirky look – which runs down to a total of 6 looks. These looks will be flowing onto the blog for the rest of June and into the month of July with fun tips and suggestions coming from you!

Since African print is a really big trend right now, it’s only feasible to incorporate it into the winter season with fun and feminine ways of layering, which will also show bits n’ pieces of my personality.

With that said, my mission for this GLAM Project is to show support to our own designers and the textile industry, so any queries or questions OR how you wish to be featured on the blog as an emerging/upcoming designer, do email me or Tatenda with or Tatenda with

The Wrap Dress – Casual Look
This wrap dress is absolutely super cute with the bold print and the little heart details. The fabric is a bit light for the winter season, so I did some super layering with a chunky knit cowl neck from Edgars, which picks up the strong red and purple detail very well. I let the dress speak for itself by toning down the rest of my look with a black peplum jacket, black stalkings and black ankle boots to keep warm. My personal favourite sunglasses to finish the look, and a bold watch to add a personal touch. What’s beautiful about the wrap dress is its timeless factor – it’s a go to piece that comes in many silhouettes, whether flared (like this one), straight, A-line, knee length or maxi long; as well as in different sleeves (this one in particular is sleeve less). You can take it from day to night, from the office to the happy hour and should be an important piece in a woman’s closet just like the LBD and LWD.

Yours with The GLAM Project,

Tendai Sophia!


  1. Loving the color combo! Thanks again for stopping by my blog!!

    1. Sure! And thanks for popping by. Do connect with my blog on Google friend connect. I signed up for PoshNPetite :)